ROQA is synonymous with dream-like, graceful, sophisticated living and it was established in November, 2020 to redefine the one stop-all needs market. Looking through their creative lens, they bring novelty in design through gorgeous cuts and detailed ornamentation with a fresh formal outlook.

Introduced by the brother duo, Siddharth Khurana and Kartik Khurana, the store features ready to wear pret pieces to bespoke attires, that are so versatile and can be worn in multiple ways. Each ensemble is handcrafted and gives you a taste of the old world charm with a modern aesthetic. In essence, ROQA is a tribute to the dying art form of hand embroidery and authentic craftsmanship.

The craftsmen and designers associated with ROQA are the real pillars behind the unconventional creations. Hence, you are buying from the very source- keeping the authenticity intact. That being said, the brand has got something unique for everyone and whoever owns a ROQA, will cherish their purchase for life. Wear it over the years and each piece becomes an heirloom, working as a reminder for our country’s beautiful traditions and stories of family legacy behind it.

ROQA is where a new evolution of Pret, Couture and Classics unfold..